Clinigen Group strikes alliance to expand in US

17th Sep 2015 09:24

(ShareCast News) - UK-based pharmaceuticals company Clinigen Group and US-based Cumberland Pharmaceuticals have struck a strategic alliance to expand each company's global reach. The deal will build on Clinigen's existing US relationships by providing support from Cumberland in the development, marketing, promotion and distribution of future products state-side.Clinigen will also be responsible for the marketing, promotion, distribution and sale of selected Cumberland pharmaceutical products, enabling the US company to use Clinigen's international reach to enter in to new markets.Clinigen chief executive Peter George said it's been a key strategic initiative to build the company's global footprint."The US is a particular area of focus where we are looking to initiate a long term strategic partnership and Cumberland was a natural fit as a partner."Working together is a logical move for both companies as we will mutually benefit from each other's distribution expertise and capabilities in our respective regions."