(Sharecast News) - Promotional products software provider Altitude Group has traded in line with management expectations so far this year and expects to be "broadly in line" with market forecasts for the full year.Altitude, which turned in a first-half operating loss of £700,000 back in September, revealed order frequencies had "grown consistently" throughout the third quarter, demonstrating growing traction with ordering members and confirming that regular interaction between 'member' clients and its engagement team had directly correlated to increased order throughput.The company operates a software as a service model where it provides of technology and information services to the promotional products, print and clothing industries.Chief executive Nichole Stella, said: "As we approach the end of 2018 and begin preparations for the new year, I am enthusiastic about the traction that is building in both users on the platform and in transactional throughput and fee revenue across the AIMPro platform.""We look forward to the future with the confidence as we continue to build on the momentum within the AIM member base."In a separate announcement, Altitude revealed it had appointed former Revolution Bars chairman Keith Edelman to its board as an independent non-executive director.As of 1030 GMT, Altitude shares had slipped 2.62% to 83.55p.