Shore Capital reduces Experian from 'buy' to 'hold, highlights marketing concerns

20th Jul 2015 09:53

(ShareCast News) - Shore Capital has downgraded Experian from 'buy' to 'hold' reflecting concerns over its marketing vision. The broker retained a price target of 1215p. Analyst Robin Speakman said the data services firm's first quarter performance was as expected and said margins would remain stable."Looking at the mix of growth moving forward, with particular challenges in the US Consumer business - taking longer to get back to growth than previously expected - we see continued pressure on short-term forecasts," he said in a note to clients.Speakman said Experian's marketing division was not well positioned to match growth opportunities elsewhere.Shares in FTSE 100 listed Experian were up 0.03% to 1,222.36p at 0903 BST.