LONDON (Dow Jones)--Victoria PLC (VCP.LN) said Wednesday total group revenue increased by 11.2% for the first quarter against the corresponding period in 2009. MAIN FACTS: -Australian revenue increased by 9.8% on a like-for-like basis; In the U.K., revenue increased by 1.1%, on a like-for-like basis and in Ireland, revenue declined by 28.8%, on a like-for-like basis. -Trading environment to continue to be challenging. -Expects U.K. trading environment to continue to be difficult in the second quarter; No clear indication of any substantial upturn in Irish market. -Shares at 1423 GMT unchanged at 220 pence, valuing the company at GBP15.3 million. -By Tapan Panchal, Dow Jones Newswires. Tel +44(0)207-842 9448, [email protected] (END) Dow Jones Newswires July 28, 2010 10:25 ET (14:25 GMT)