(Sharecast News) - Pets At Home revealed on Thursday that chief executive Peter Pritchard had disposed of 23,683 ordinary shares in the FTSAE 250-listed retailer.Pritchard, who joined Pets at Home in 2011 as its commercial director before moving on to his current role in April 2018, disposed of the shares on Wednesday at an average price of 185.20p each, for a total value of £43,860.68.The CEO exercised and sold his final third tranche of options under the group's co-investment plan via a "sell all" transaction.Back in May, analysts ay HSBC upped their target price on the pet supplies retailer from 160p to 190p after the group's full-year results a day earlier confirmed the successful completion of its turnaround strategy in retail and some good progress in its vet business.As of 1630 BST, Pets At Home shares were down 3.11% at 179.40p.Top Director BuysDiversified Gas & Oil (DGOC)Director name: Post,Robert MarshallAmount purchased: 100,000 @ 108.25pValue: £108,250.00Diversified Gas & Oil (DGOC)Director name: Hutson,Robert Amount purchased: 100,000 @ 108.25pValue: £108,250.00Stobart Group Ltd. (STOB)Director name: Blackwood,DavidAmount purchased: 29,000 @ 107.00pValue: £31,030.00Diversified Gas & Oil (DGOC)Director name: Thomas,Martin KeithAmount purchased: 15,000 @ 107.50pValue: £16,125.00Capita (CPI)Director name: Lewis,Jonathan (Jon)Amount purchased: 160 @ 108.25pValue: £173.20Top Director SellsSumo Group (SUMO)Director name: Cavers,Carl Amount sold: 1,455,000 @ 130.00pValue: £1,891,499.93Sumo Group (SUMO)Director name: Porter,PaulAmount sold: 1,200,000 @ 130.00pValue: £1,559,999.943i Group (III)Director name: Wilson,JuliaAmount sold: 37,435 @ 1,038.44pValue: £388,741.883i Group (III)Director name: Dunn,KevinAmount sold: 28,648 @ 1,038.44pValue: £297,493.72Pets At Home Group (PETS)Director name: Pritchard,Peter Amount sold: 23,683 @ 185.20pValue: £43,860.68